Heart of Project Cypher 3: Gerald G-Ride King
By Mr. Joe Walker
Project
Cypher is an annual charity concert founded and produced by hip-hop star HighTyde (Ryan Evans). This year’s event,
Project Cypher 3, emanates from The Warehouse in Battle Creek, MI on May 14.
Sponsored by The EDGE
104.9FM, its purpose is to raise donations for 3-year-old Jaxon House who
suffers from Dihydrolipoamide Dehydrogenase Deficiency. A successful producer,
designer, video director and recording artist, Hightyde will be the first to
say Project Cypher is bigger than he and hip-hop combined several times over.
Artist, rapper, photographer, and video director and
producer Gerald “G-Ride” King would agree.
All the artists scheduled to perform are the heart of
Project Cypher 3. Each of them, which includes G-Ride, adds strength to its
pulse.
I asked him what he gets from being part of Project Cypher.
This is what he had to say.
"Project Cypher is my artistic escape from
the world. It's an opportunity to focus on my music, photography, and TV
production. Having one single event where we can all showcase our different
skills while servicing the community gives me a great deal of
satisfaction.
Project Cypher is one of the most peaceful hip-hop events
I've been to in recent years, also. Often the good can be overshadowed by
negativity. There first two Project Cypher shows reached a much wider audience
than expected, and I'm proud of what the event has developed into.
Until Project Cypher came around I had no idea of the level of
talent in this community and/or people willing to come together for a worthy
cause. Every day I receive emails from artists who want to get on the bill for
the next show, or just want to support us for staying positive. Project
Cypher’s influence has also spread to surrounding areas with the help of social
media and good old word of mouth.
Whether I'm onstage or behind the camera, I love being a part
of Project Cypher. And I look forward to it every year.”
#DoIt4Jaxon